We often make the mistake of making our marketing about ourselves — what we're doing, and what we need, rather than the value we're creating for our audience. People who write code love what they do, but their customers don't. They just want an app that works. You love photography but your clients love the memories you make for them. Memories or a picture for the wall. When you're thinking about business or marketing campaigns, focus on your customers. What's in it for them? To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Gemma is an adventure and travel photographer currently based in the South Island. Born and raised in Nelson, she's grown up exploring the three national parks that border her home city.? "My style has been largely influenced by my upbringing in Nelson. Surrounded by beautiful beaches, lakes, mountains, and sheltered seas, I was exposed To View More >>

Queensberry’s wedding of the week features the marriage of Nidhi and Nikhil , with photography by   Jasmin and Matt Photography. We spoke with Jasmin and Matt , who shared a bit about the days below.   “ Nidhi and  Nikhil's three - d ay wedding celebration took place April 2019 at El Dorado Royale and  Generations Riviera Maya resorts in the Riviera Maya, Mexico. It was an incredible experience, one that we'll never forget.” “The festivities kicked off with 200+ guests greeted at the Mehndi welcome party, complete with fire spinners and dancing. Day T To View More >>

We're big animal lovers at Queensberry! Portrait Albums are perfect for pet and portrait photography, or even a mixture of the two.  We saw Kelly Wolfe's album as it went through the bindery, and thought you might like to see it too! Kelly has recently returned to photography and is based in North Waikato, New Zealand.  Kelly talks about the importance of having product samples. "It helps inspire ideas when we are planning a portrait session together, and also helps them start thinking about what products might best suit their own space and personal tastes – whether To View More >>

Premium Boxes, Studio Boxes, Print Boxes — what are the differences? Premium Boxes (for matted prints)     Premium Boxes are available in two sizes, 10x8 and 14x11. They're made with a beautiful split-lid design, fastened with a hidden magnetic catch. They have a narrow white ribbed ribbon to help in lifting out the matted prints. They accept up to 25 mats, or 20 if you request the optional USB flashdrive insert (flashdrive not included). We supply premium Boxes printed and fully assembled, ready for your clients, To View More >>

Recently we worked with Ebonnie Louise Photography  to set up her website, and we had so much fun we thought we’d share it with you. We worked with her under our Turbostart service, which helps photographers with their Workspace websites.  Ebonnie had worked with Olivia Lord Design to create her brand identity, so she came to us with a strong brand, and brand message, which was great, for two reasons. First, we knew exactly what she was after, which made her the ideal customer. And second, Turbostart is not about design and branding, but the technical stuff — setting To View More >>

This post on Cam Grove’s Instagram made our day, and we so agree that first impressions are lasting impressions. I once read an article in PDN about photographer's studios, and this one photographer was explaining how he had dropped thousands of dollars on buying this particular handle for his front door. He reasoned that the first physical contact that prospective clients had with him and his business was when they opened the door to his studio. He wanted that initial touch to immediately convey all the things intrinsic to his business; strength, substance, craftsmanship... It's a story To View More >>

After more than fifteen years in the business, UK photographer Simon Whitten of Firehorse Photography & Filming has covered more than 600 weddings on four continents. He's has been a friend of Queensberry for much of his career. Simon is strong-minded character who believes that the key to success is to find your own way and stand out from the crowd. "Don't follow the latest fads or fashions," he says, "or you will only ever be a follower, and always late to the party." We asked him a few questions about how that's reflected in his life and work… Simon's first To View More >>

At Izo Photography, outsourcing frees up time to do the things they love. Photography is a form of self expression, and that's why Jimmy from Izo Photography fell in love with it. After picking up his partner Shona's old DSLR camera, and discovering it was for him, he began to pursue a career in professional photography, which he absolutely loves.   After "practice, practice and more practice", Jimmy's advice to photographers is to outsource work from as early on as possible. When Izo first started out they did everything themselves, but they soon To View More >>

We admit it - we’re excited to see that our gorgeous new boudoir project has been outed on social media, and we’ve been overwhelmed with enquiries. We’re very grateful, thank you, it’s just happened a little faster than we’d planned, so this is to let you know where we're up to! We’ve finished product design and pricing, but are still working our way through the web site, price calculators and ordering system, which means we may not be able to answer all your questions right now. Still, here are some links you can check out now... 1.Most To View More >>